Jake Begemann is the new friendly smile in the aisles of the Webster City HyVee store.

Begemann moved from Sioux City, Iowa with his family to accept the promotion as Store Director the second week of June.

He replaces Lindsey Flanagan, who was the previous store director and David Scott, the store manager. Flanagan and Scott were handling both Webster City and Fort Dodge. They both now work only in Fort Dodge, opening the position for Begemann to step in.

With this move, Begemann has plans.

“A big part of my job is to get out there and promote HyVee,” said Begemann, “The biggest thing is community involvement.”

He has hired two managers for different departments since his arrival. One of the changes shoppers will see is in the Deli department, with some new recipes, new meals and expanding their grab and go options.

“More will be made in-house,” he explained.

What is one thing Begemann wants people to know about him? “I’ll do anything for a customer.”

Begemann started working for HyVee at the age of 16 at Osage Bend, near the Lake of the Ozarks. He and his wife Molly have two children, Cash, 5 months old, and Charlotte is 4 years old.